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New York’s Celebrated Institution of Joy and Wonderment
November 7, 2016 - January 8, 2017
In the City of Lights
With the Iconic 5th Year of THE RIDE Holiday Edition preparing to surpass its previous four years of uber success, CEO/CCO/author/director Richard Humphrey has taken a pro-active approach after considering last year’s Box Office hysteria.
Box Office hysteria.
He has insisted his Director of Operations schedule 900 HOLIDAY RIDES - now.
Thereby avoiding last season’s constant scheduling and re-scheduling of additional RIDES after additional RIDES.
He has directed his Marketing Department to triple the number of Gift Certificates and Gift Boxes – avoiding the dreaded last-second re-printing pandemonium.
He has doubled his Group Sales Staff.
He has advanced his Box Office Treasurers to that of a small army.
A small army.
He has techno-streamed THE RIDE’S website.
He has prepared for the rehearsing of TEN casts.
He has ordered Prevost to detail the fleet of multi-million dollar motor coaches within an inch of their lives.
Within an inch of their lives.
It is August and he is ready for the Holidays. And most importantly - he is ready for YOU.
THE HOLIDAY RIDE has risen to the number one most requested Holiday Event in New York.
Weighing in at one-third the cost of a Broadway musical it has elevated the new Experiential Experience to the covers of magazines and the top of the Entertainment News Cycles.
75 minutes of magic sold out last year in a matter of days.
Cue: The Trans-Siberian Orchestra’s ‘Carol of the Bells.’
And get ready for the glorious Celestial Lights of Christmas, Hanukkah and Kwanza as seen through the GIGANTIC windows of the ICONIC RIDE’S multi-million-dollar-specifically-designed motor coaches; for they are the FUTURE of entertainment.
The FUTURE of entertainment.
THE RIDE’S TWO BOX OFFICES:
234 West 42nd Street
1200 Sixth Avenue at 47th Street
ABOUT THE RIDE EMPIRE
Just awarded the 2015 RTO Summit’s COOLEST NEW PRODUCT Award and its FIFTH TripAdvisor® Certificate of Excellence Award, THE RIDE has also been inducted into THE TripAdvisor® HALL of FAME; an accolade reserved for less than 1% of the worldwide Travel-Related Corporations reviewed by TripAdvisor’s® 60 million members and 140 million visitors. Also honored with a nomination for Broadway’s coveted Drama Desk Award in the prestigious Unique Theatrical Experience Category and named the Third Most Successful Youth-Primed Attraction in New York City by FODOR’S Travel, THE RIDE has most recently been nominated for THE CONCIERGE CHOICE Award in the BEST TOURIST ATTRACTION category. THE RIDE has also been declared one of the Top 8 Must-Attend Wild & Wonderful Spectacles in New York City by NewYork.com who also named THE RIDE’S Gold Star Tour Guide, RORY LIPEDE, as the Most Entertaining Tour Guide in New York. The New York City phenomenon began 2016 by winning The Culture Trip’s Favorite Award as the Must-Take NYC Tour and being named “the most exciting entertainment experience to ever hit New York City” by VIATOR. All of this homage and accompanying critical acclaim has led to THE RIDE becoming the singularly most requested ticket at Travel Agents’ offices all over the country. The concept is a brainstorm of design that has resulted in a fleet of multi-million dollar motor coaches whose interiors are a state-of-the-art wonderland of electronic wizardry that guide 49 dazzled tourists around the most fascinating city in the world. THE RIDE’S original genius was its realization that the streets of Manhattan are a fifty-mile stage exhibiting the most riveting visuals on earth. Adding its own actors to the crowded mix on the street, the huge motor coaches deliver a show worthy of the standing ovations and group euphoria that results at the end of each RIDE. The motor coaches are events in their own right. They are specifically designed theatrical vehicles; the tallest allowed by federal law, fitted with stadium-style seating that orients the 49 fortunate participants sideways so as to look through the massive windows that deliver New York as the most successful Broadway show on earth. These unanimously acclaimed coaches are equipped with surround sound, 3,000 LED lights and 40 video screens. They are, in essence, rolling state-of-the-art theatres that introduce their travelling audiences to an interactive experience that only the most interactive city in the western hemisphere could deliver. Each motor coach’s external speakers and lighting allow riders and on-board performers to interact with THE RIDE’S street performers as well as anyone else they pass on the street. THE RIDE is an EVENT whether you are on the bus or on the street. But it’s better on the bus. A fact mightily agreed upon by both Broadway critics and audiences alike. As Tokyo, San Francisco, Los Angeles, Las Vegas, Boston, London, Hong Kong, and Dubai are currently being considered and scouted, THE RIDE is preparing for its 10,000th performance and the APRIL 30, 2017 World Premiere of the DOWNTOWN EXPERIENCE Powered by The Ride.